Shannon Loughran

Following her heart back to her Southern roots, Shannon relocated to Charleston, SC from New York City and joined the Leapfrog PR team - a boutique public relations and marketing firm specializing in “lifestyle” business - from specialty food products, dining and fashion to textiles and design.


A native of Richmond, VA, Shannon spent her high school years in the Northeast following a family move and followed her passions for journalism, fashion and art to New York University where she graduated with a double major in Journalism and French and a minor in Art History. During her time in New York, she gained several years of experience at top publications and companies such as WWD in Paris, Teen Vogue, ELLE, Moda Operandi, Proenza Schouler and business management firm Launch Collective.